Jack White has revealed his inventive and revolutionary
new 3-in-1 music video for his latest single "That Black Bat Licorice". The
video offers three original films of differing themes that can be interchanged
based on viewers' interaction with their computer keyboard or tablet screen. The
video trio also draws from the vision of three different directors – James
Blagden, Brad Holland and White himself. See below for a listing of directors
and the vignettes for which they presided over. View the video at jackwhiteIII.com from a computer or tablet for the full interactive
experience.
Animated video: Directed by James Blagden Live
Action video: Directed by Jack White Headbang video: Directed by Brad
Holland
Last week, Jack White and Third Man Records announced the
release of the 7-inch single version of "That Black Bat Licorice" which is taken
from White's GRAMMY-winning album, Lazaretto. The 7-inch also comes with
the non-album B-side "Blue Light, Red Light (Someone's There)", a cover of the
original Harry Connick, Jr. song. The physical 7-inch is now available
for pre-order from Third Man Records. Digital formats of "That Black Bat Licorice" are
available through your favorite online retailer.
For
those of you who have yet to add Lazaretto to your collection, the
ULTRA LP and CD are available for purchase at thirdmanstore.com/bands/jack-white. The digital version is
available worldwide at iTunes.
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