What nearly all of Designer’s customers shared besides
religious conviction was the wide-eyed thrill of recording in a real studio for
the first time, and that’s audible throughout this ambitious
collection.
The Soul of Designer
Records is
also a tribute to Style Wooten and Roland
Janes, who were truly mavericks in an industry, city and era known for
iconoclasm.
Wooten
was a literal giant of a man, standing six-foot-six and with a full, furry beard
and a wax-tipped handle bar moustache. Born Jesse Corbett
Graham in 1921, he was an enigmatic character who led a band, ran a
trucking company and started a music management company that all bore his
adopted moniker before launching Designer when he was already in his forties. He
also founded the pop oriented J’Ace Records.
Wooten
knew how to make a homemade blackjack, enjoyed driving the smallest cars that
could contain his broad frame, had issues with alcoholism that toppled his first
marriage and is rumored to have left secret bank accounts all over Memphis when
he died in his sleep in 1998. As his son Jason told Hurtt, “You knew parts of
him, but you never knew all of him ’cause he never told anybody.” Yet those who
did business with Wooten spoke of his fair, honest and pleasant
nature.
Janes
and Wooten intersected shortly after Janes opened Sonic in 1963. By then Janes
had already laid the foundation for his place in music history. Starting in 1956
he was the house guitarist for Sun Records, playing on singles by Jerry
Lee Lewis (including “Whole Lotta Shakin’ Goin’ On”), Billy Lee
Riley, Charlie Rich, Sonny Burgess and many others who would define the
sound of rockabilly and nascent rock. He also became a skilled engineer and
producer, developing microphone placement and tape-to-tape recording techniques
that helped revolutionize recording. Janes built Sonic after a faltered attempt
at running his own Rita Records label. And at Sonic he minted
the sound of Memphis ’60s garage rock, working with a plethora of teenaged bands
with names like the Yo-Yo’s, Flash & the Casuals, the
Rapscallions and the Memphis Charms. On weekends he
and Wooten made gospel recordings for Designer.
Janes
closed Sonic in 1973, leading Wooten to purchase his own gear and move the
Designer Records operation into his home at 3373 Park Avenue in
Memphis. But Janes kept on as a session player and producer until his death last
year, at age 80, once again manning the board for Sun Records
founder Sam Phillips at Phillips Recording,
and cutting tracks for a string of albums by his many torchbearers, including
Mudhoney’s Tomorrow Hit Today in
1998.
By
the early 1970s, Designer Records was one of the most successful independent
gospel labels in the United States due largely to its sheer volume of releases
and Style Wooten’s unmitigated willpower. And while today many of the artists
who took advantage of Designer’s services have given up performing, and a good
many have also given up the ghost, The Soul of Designer
Records upholds Wooten’s promise that for a reasonable fee their
musical pursuits will be immortalized.